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A Conceptual Model for Gaps In Product Quality
Published in
2012
Volume: 1
   
Issue: 5
Pages: 1 - 5
Abstract

The present study tries to build a gaps model for product quality. Focus group and depth interview are employed to gain insight into the gaps. The statements indicating the presence of gaps are listed with the identification of different gaps and their components. Finally a gaps model containing all gaps is presented. The study also presents the steps companies must take to plug in these gaps.

About the journal
JournalGlobal Journal Of Management Science and Technology
Open AccessNo