Header menu link for other important links
X
Exploring the antecedent and consequences of authenticity of emotional expression
Published in
2011
Volume: 7
   
Pages: 319 - 339
Abstract
The study explores the antecedent and consequences of sales employees' authenticity of emotional expression during customer interactions. Based on a survey of 468 medical sales representatives (MSRs) in India, the study found a significant effect of authenticity of emotional expression on employees' well-being and turnover intention. Organizational identification was found to be an antecedent of authenticity of emotional expression. The mediation effect of authenticity of emotional expression in explaining the relationship between organizational identification and well-being was supported. However, contrary to the hypothesis, the study found no mediation effect of authenticity of emotional expression on the relationship between organizational identification and turnover intention. The study addresses an important yet neglected issue: how authenticity might meaningfully contribute to the advancement of theory and practice in business. Copyright © 2011 by Emerald Group Publishing Limited.
About the journal
JournalScopus
ISSN17469791
Open AccessNo